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Christmas Business Panhandles on Streetcorner in Effort to Raise Operating Capital to Make it Through Summer
By: PRWEB
Great American Collectibles uses highly unusual method to raise operating capital. Owner vows to close the business rather than move operations to China.
Aurora, OR (PRWEB) June 14, 2004 -- While most companies in need of operating capital tend to use banks or other traditional means of raising funds, Great American® Collectibles (http://www.gr8american.com) has decided to take its request to the streets, literally.
The spark for this novel way of raising capital is something Dan Sherman, entrepreneur and President of Great American® Collectibles, came up with while at a stop light one day. “It just occurred to me while watching a panhandler at an intersection that they probably expose their message to hundreds of people an hour, many of which are in the position to help out a struggling seasonal company like ours,” Sherman says.
Great American® Collectibles makes most of it’s annual sales from October to February. “The spring and summer is our time to hunker down and just try to survive,” says Sherman. “Unfortunately, we might not make it through this summer without a little help. That’s why I’ll be holding my sign until we either get help or just can’t go on any longer.” Sherman goes on to say, “Ironically, we are the closest we’ve ever been to profitability. The upcoming Christmas season should bring us out of the red and I’m not going to give up this close to success.”
It’s more than just the money for Sherman, however. When asked about moving operations to China, Sherman says, “We would have been profitable from day one if we manufactured our figurines in China, but our company is called Great AMERICAN® Collectibles, not Great CHINESE Collectibles. I’ll fold the company first.”
In January, 2001, Dan Sherman was selling enterprise software to Fortune 500 companies. Then, an interesting string of unlikely events led him to start Great American® Collectibles. “My wife, Allison, and I were collectors of a line of carved, resin, folk art Old World Santas made by a company in North Carolina. They were going out of business so we decided to save the line, not only for ourselves, but for the 1000s of other collectors worldwide.”
In February, 2001, without knowing the slightest thing about making resin collectibles, Sherman incorporated Great American® Collectibles. He explains, “We had a strong backlog of orders already on the books which helped. Then Septem....[MORE]
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